If you still don’t use a management software for small businesses, this is the guide that was missing to take that big step.
After all, no matter what the size of the business: technology offers tailor-made solutions for companies of all sizes and segments – and smaller companies have a lot to gain from it.
By transporting your company to the digital world, you will have much more control, agility and productivity, paving the way for growth.
But for that, you have to choose your management software for small businesses very well.
This is where we will help, bringing great reasons to acquire yours and a guide to make the right choice.
At the end of the reading, you will no longer have doubts about the ideal system for your business.
The management software revolution for small businesses
The management software for small companies is one of the pillars that sustain the evolution of entrepreneurship in Brazil.
After all, micro and small companies represent 99.1% of the total registered in the country and account for almost 13 million businesses, according to data from Sebrae published by Agência Brasil in 2019.
Alone, these companies guaranteed 52.2% of the jobs generated in the country in 2018, and carried the labor market during the crisis by generating 35 times more jobs than large corporations.
This performance explains our status as a “country of entrepreneurs,” with 39% of Brazilians ahead of their own business, according to the Brazil Digital Report published in 2019 by McKinsey in partnership with Brazil at Silicon Valley.
And, of course, technology is an important ally in the management of small businesses, because it makes their processes more efficient and ensures innovation in leaner structures.
Proof of this is that investment in technological solutions is one of the main differentials of high-growth SMEs in the country.
According to the report The Fastest Growing SMEs in Brazil 2019, published by Deloitte in partnership with Exame, 78% of the fastest growing small and medium-sized companies prioritize investment in new technologies.
For ranking leaders, these are the most important actions to expand the business:
- Expand the product mix
- Invest in technological infrastructure
- Enter new regions and localities
- Reduce the level of financial indebtedness
- Acquire competitors.
In other words, if one day management software was once seen as exclusive to larger companies, today it is the center responsible for planning, organizing and growing SMEs.
Technology to grow and thrive
If you’ve ever thought that management software was unnecessary because of the size of your business, it’s best to review your concepts.
In fact, it’s technology that allows you to do more with less, multiplying the productive capacity of small teams.
The biggest example of this is startups, which are reaching 13,000 companies in the country, according to November 2019 data from Startup Base.
With lean teams and agile methods, these innovative fast-growing companies rely on technology to scale their businesses.
But you don’t have to undertake with a focus on exponential growth and disruptive innovation to reap the benefits of technology.
In fact, small business management software is an affordable resource for everyone: from individual micro-entrepreneurs (MEI) to small businesses with up to 50 employees.
With new software market solutions, especially in the ERP (Enterprise Resource Planning) segment, there are options for all sizes and needs, which cost much less than you think.
In addition, the systems are more intuitive and easy to use, eliminating the risk of “shelving” the software due to problems of adaptation and usability.
Thus, management software for small businesses is more democratic than ever and available to help you with daily management tasks and strategic business functions.
If you’re still not convinced about the importance of this tool, rest assured: we’ll still have a lot of arguments until the end of the text.
Reasons to adopt a management software in your company
There is no shortage of reasons to adopt management software for small businesses, whatever the segment and size of your business.
Check out some reasons to help in the decision.
Information Centralization
Have you ever thought about the amount of information that your company produces daily?
These are sales records, work orders, inventory inventories, financial transactions, time and attendance control, customer information and a multitude of data and documents that are valuable to the business.
If all this data is fragmented and scattered across spreadsheets and files, you’re likely to end up getting lost in the sea of information or even underutilizing these resources in management.
That’s why it’s so important to have management software for small businesses to centralize your information in a single system.
Thus, the data will always be accessible in a few clicks, and you will have numerous possibilities to combine and integrate this information to better understand your business.
Agility in the processes
The primary function of a management software is to help you organize and solve problems more quickly and conveniently.
So instead of opening a spreadsheet, filling in a field, saving the file and sending it by e-mail, you can summarize the whole process at the click of a button, which can automatically send a document to the financial institution, for example.
Similarly, software that connects your inventory to the sales area can skip numerous bureaucratic steps in communication between these two departments, speeding up the exchange of information and the efficiency of the business as a whole.
Therefore, if you want a more agile and effective process, technology is the best way to improve your workflow and connect all people and tasks.
Automation of tasks
It is impossible to think of modern management without including automation technologies, which have the power to leverage productivity in any scenario.
With a management software for small businesses, you free your team from numerous repetitive tasks and let the machines take care of the bureaucratic work.
After all, the time lost with manual functions can be directed to the strategy – that is, the competence that drives the human potential in companies.
That’s why it’s important to choose a solution that automates as many tasks as possible, such as issuing documents, sending files and recording information.
Integration between areas and data
Small business management software works as a central unit that integrates all areas, people and data of the company.
In this way, bottlenecks in processes and typical communication problems that hinder day-to-day tasks are eliminated.
Think that the financier will have access to sales data, accounting will be able to follow the movements of the company and the history of customers will be available to everyone, for example.
